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CV.

For a full copy of my CV, please contact me directly.

Experience. 

October 23 - Present

Vollebak 

London

DESIGNER

• Research and Innovation: Regularly research and develop new innovations within the apparel world with a keen interest in sustainable innovations.
• Colour Concepts and Development: Collaborate on seasonal colour palettes and stories relevant to a luxury menswear consumer.

• Designing: Work closely with the head of design to create innovative apparel and accessories, such as metal jackets, mineral dye jerseys, waterproof outerwear and whole garment knitting.
• Product Development: Collaborate closely with the product development team and suppliers to tackle challenges posed by cutting-edge fabrics and technologies, finding creative solutions along the way.

• Workflow: Use my past experiences in an established brand to play a key role in optimising workflow systems within tech packaging, design presentations and brand direction.

June 2019 - March 2023

Puma 
Herzogenaurach

APPAREL DESIGNER SPORTSTYLE PRIME
• Designing: Responsible for the creation of men's, women's, and gender-neutral lines, including seasonal outerwear.

• Concept Building and Development: Delved deep into trend analysis and consumer insights to curate, commercially successful products and product stories, to maintain and grow business in key regions.
• Trend Forecasting: Identified growing trends in men’s and women’s markets, through trade fair visits, inspiration trips, competitor brand research and catwalk analysis.

• Dynamic Presentation: Actively communicated and showcased innovative concepts to partners, senior management, and developers on a consistent basis.
• Collaborative Product Evolution: Formed tight-knit bonds with fabric, trim, and development teams to implement sustainable approaches to our creations.

• Leveraging 3D Technology: Utilised Clo 3D and V-stitcher for dynamic design, tech packaging, and fitting.
• Designing for Landmark Initiatives: Took charge of crafting designs and concepts for pivotal events such as the 2020 Olympics, 2023 Women's World Cup and sustainable innovation stories.

• Synergistic Teamwork: Collaborated with footwear and accessories designers as well as partner brands e.g. Santa Curz and RIPNDIP to create cross category collections.
• Meticulous Product Realisation: Ensured highly comprehensive tech packaging, conducted regular fittings and maintained open lines of communication with the development and PLM teams.

• People Management: Trained, managed and hired design interns and junior team members. Enjoyed seeing growth and improvement in their work as result.

AUGUST 2019 - AUGUST 2018 

Puma 

Herzogenaurach

INTERN APPAREL DESIGN MOTORSPORT

• Supported the Design Team: Managed the trims and fabric library, while also creating a seasonal capsule for Mercedes AMG PETRONAS.
•Graphic Artworking: Set up and updated logo artworks within the system.
• Seamless Innovation: Designed and developed functional seamless knits for lifestyle ranges.

2015-2019

University of Leeds

BA Fashion Design (HONS) (INDUSTRIAL) 1ST Class degree.

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